In October, I will be the Keynote Speaker at HetNet Expo in Chicago on October, 15th. The conference will be held at the Chicago Hilton and I expect a good cross-section of professionals will be there.
Why? There is a convergence of Real Estate, Infrastructure, and Technology going on and it is all focused on impacting the regional economic stability and sustainability of every municipality worldwide. To compete in the 21st century marketplace, broadband connectivity and redundant power are key intelligent amenities organizations must have in order to support their mission critical applications. In addition, most people are using Smartphones and Tablets as their new “edge technology.” Broadband connectivity is a “must have” in commercial buildings, and not a “hoped for” by this tech-dependent market segment.
Most commercial buildings do not offer redundant power sources or redundant high-speed network access from two different carriers. Real estate owners and property management companies have to address buildings which cannot compete for 21st century tenants.
Those who are selling WiFi, DAS and integrated Smartphone solutions must realize the market is wide-open for their business solutions.
NEW TERMINOLOGY FOR REAL ESTATE
Next-generation real estate needs to have a whole new set of terminology to describe its new capabilities. One white paper I wrote several years ago while working on an 800-acre high-tech real estate project, discussed the new names for next-generation industrial and office parks. Intelligent Business Campuses (IBCs) are the new names for those multi-building facilities supplying intelligent amenities like redundant power and redundant broadband connectivity to each tenant through intelligent infrastructure. In doing some research while writing the white paper, I found out that in Asia, they refer to these next-generation business campuses as Intelligent Industrial Parks (IIPs)
Other multi-venue platforms include IRECs. An IREC is an Intelligent Retail/ Entertainment/ Convention Center (IREC) complex which focuses on cross-marketing the venues to every visitor who decides to attend or shop at one of the buildings within the coverage of the wireless broadband capabilities that are designed to service the complex.
These concepts will be some of the material I will be discussing in my Keynote Speech. The concepts are covered in detail in my book, LOCATION LOCATION CONNECTIVITY which will be available later in October. (The ISBN # is 978-0-9906460-4-4 for this 380-page book.)
The book is a culmination of work and research done in the last several years on various high-tech real estate projects, several white papers including one I wrote for the US Department of Homeland Security on Intelligent Infrastructure: Securing Regional Sustainability and proven procurement, strategic technology management and team dynamic concepts taught throughout my years at Northwestern University in both the undergrad and Executive Masters programs. It also covers experiences from my consulting engagements.
CARLINI-ISM: “Those stuck with 20th century solutions will not be able to compete in 21st century global challenges.”
Carlini’s visionary upcoming book, Location Location Connectivity will be available in October. (The ISBN # 978-0-9906460-4-4 )
He will be speaking at HetNet Expo.
Details are at http://www.hetnetexpo.com/
Copyright 2014 – James Carlini – All rights reserved