How Brands Can Use Promoted Pins


Marketing On Pinterest

Pinterest Interview with Joanne Bradford

Hi everyone, I thought you might like to see this great interview Bloomberg TV did with Joanne Bradford – Pinterest’s Director of Partnerships. In the interview she answers the following questions:

What have you learned about what works and what doesn’t work?

 Are there any kinds of brands that do well on Pinterest versus others?

 Right now the promoted pins are visible when I search, will I ever see a promoted Pin right when I log onto Pinterest?

 Why should I pay for a promoted pin on Pinterest instead of a sponsored story on Facebook or a promoted tweet on Twitter?

 What’s it like working with Ben Silbermann?

She also explains what the current brands running promoted pins are learning. Those brands include:

Which brands are advertising on Pinterest

The most exciting thing in the interview as Joanne’s discussion of how Pinterest plans to roll out advertising products to serve the smaller brands at a pricepoint…

View original post 13 more words

Advertisements

Leave a Reply

Fill in your details below or click an icon to log in:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s